In recent weeks, Aldi Lacura launched its Bonded Haircare range and one of those products is the Perfect Proof Extreme Clean Dry Shampoo. I absolutely love Dry Shampoo and couldn't wait to give it a try and of course, see if what some magazines claimed was a dupe for Living Proof!
In recent weeks, the Aldi Lacura range has outdone itself with some amazing products - Microblade Effect Pen, Flawless Veil Translucent Powder and alongside some new fragrance releases, there was the much hyped Bobbi Brown Dupe, the Vitabase Moisturising Primer. So, could the new hair care range, especially this dry shampoo live up to the hype?
Priced at just £2.99, the Perfect Proof Extreme Clean Dry Shampoo is a fraction of the price of my beloved Living Proof Dry Shampoo, a product I cannot live without, it is simply amazing. Like all dry shampoo, the Aldi Perfect Proof is designed to rid your roots of oiliness and impart clean, shiny hair instead, all without the telltale signs you have used dry shampoo at all.
Perfect Proof does have a really light formulation when sprayed onto your hair. As I would do with Living Proof, I always section my hair and spray towards the roots, which after not washing my hair for 2 days represents an oil slick. Described as being a dry shampoo that banishes oily roots, while adding body and texture to revitalise between washes, this everyday essential mimics the effects of freshly washed hair in just a few sprays. So, the reason why I adore Living Proof so much is because of how light the formulation is, it doesn't feel or smell as though I have used a dry shampoo (think Batiste, everyone knows the scent) and there is no tell-tale white talc residue lingering on the hair, I don't have clothes covered in white marks from where the shampoo has done its job and departed and of course my hair always looks as though I have freshly washed it. When it comes to Perfect Proof from Aldi, the formulation is lightweight but, I have found you need to hold the can a little more further back from your hair than Living Proof, otherwise you will get that white talc-like residue, that said, it works pretty well.
Now you cannot help but notice the Aldi Lacura Perfect Proof Canister is slightly similar to Living Proof, but only if you are familiar with that brand. Having shared a photo of the Aldi Perfect Proof with friends, not one of them could tell me what it might have been a dupe for, even when I shared both products. But to me, I found it immediately obvious as to what or who it was.
Then we come to the ingredients list where there is some commonality, for example both products do share
- Rice starch - is known to improve hair growth and keeps it shiny and smooth. It is rich in amino acids, which strengthens hair roots.
- Disteardimonium Hectorite - A white clay-like substance that helps lift dirt and oil away from the scalp
- Magnesium Stearate - an anti-clumping ingredient
- Cetrimonium chloride - smoothens the hair cuticles by softening them, allowing them to be easily detangled
- Alcohol Denat which is said to help key ingredients dissolve and provide a light texture
That is where the similarities end, or at least the ones I can detect. Further ingredients within Perfect Proof from Aldi Lacura includes:
- Argania spinosa shell powder - which helps soften the hair and can be used as an exfoliant.
- Tetraselmis Suecicia Extract - Appears in Living Proof's Perfect Day Advanced Dry Shampoo, and is described as being a microalgae from the Mediterranean Sea known to reduce scalp sebum and protect the hair fibre
- Mannitol - helps to regulate scalp desquamation.
So some similarities and some differences, but both make it quite hard, especially Living Proof, to break down the jargon to find out what is included and why.
So which Dry Shampoo performs the best?
For me, it is Living Proof without question, a better formula on my hair, does give me that freshly washed feeling without those tell-tale white residue marks and longer lasting on the hair. However, again Aldi has produced a great product, it does everything it claims it will do - refreshes the hair, removed excess oil , removes odour and leaves the hair feeling clean but definitely not softer or shinier than it would be if you washed it. What you absolutely cannot argue about is the price - £2.99 v £20 is a really big saving right now and it is a product you should try, if dry shampoo is for you.
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