I try as best as I can to do a face mask every single week, depending on how my skin feels and the latest product I have been using comes from Rhug Wild Beauty with their Replenishing Mask with Rhug Honey.
Until this mask arrived, I had never come across Rhug Wild Beauty and I am so glad I now have because it is such a wonderful story to what is an incredible brand in more ways than one. Lord Newborough, owner of the Rhug Estate, is the genius behind Wild Beauty. Rhug came to the family back in 1637 and forms the families main residence in North Wales. Inspired by the 12,500 acres of land which surrounds the Rhug Estate, Lord Newborough has transformed it into what has been described as a thriving and diverse business and recognised brand embracing farming, green energy, retail, wholesale and most recently, skincare.
Unsurprisingly, when you read all about Wild Beauty skincare, you won’t be too surprised to find that not only does it use the highest quality but also natural, organic, hand-picked and wild foraged ingredients which includes organic crops, wild forage, spring water, honey and beeswax which comes directly from around Rhug Estate. But that’s not all, most of the products are packaged in recyclable frosted glass jars or bottles, if you choose to have a product delivered, it too is made from 100% recycled cardboard and printed with 100% vegetable inks.
So the Replenishing Mask with Rhug Honey is described as being a purifying and replenishing treatment mask which is designed to target skin which is dull, dehydrated and congested skin for a smoother, brighter and more refined complexion.
Formulated with key ingredients including:
- White Clay (Kaolin): This mineral-rich clay is perfect for deep cleansing and absorbs excess oil. A less-drying and gentler type, making it ideal for dry and sensitive skin types.
- Organic hemp seed and plum seed oil: Both vitamin-rich and contain nourishing fatty acids to help protect the skin with their anti-inflammatory and antioxidant benefits. Not only they are very hydrating and healing, but they also don’t cause pores clogging either. Oily acne-prone skin types won’t need to worry about them.
- Honey: This arguably the oldest skincare ingredient has natural healing properties. It is very nourishing, soothing and has antioxidant as well as antibacterial properties. Its wound healing power promotes collagen production and works to protect the skin barrier.
- Heather Flower: Traditionally known for its anti-bacterial and anti-inflammatory properties. It has a strong antioxidant benefit because of the presence of flavonoids. Also, a source of tannins which provides an astringent effect can help protect the skin from damage.
- Yarrow Leaf: A natural anti-inflammatory, promotes the regeneration of skin cells. It soothes dry or irritated skin.
Now my skin, post-Covid is just a nightmare but it also doesn’t tolerate most products which contain Kaolin Clay, so knowing that this mask used it as an ingredient, I was ready with a sink of warm water, a muslin cloth and some Aloe Vera just in case my skin started to burn. It didn’t. I can count on one hand the number of products I had use with Kaolin Clay as an ingredient, this being product number 3, conversely there is 7 products that I cannot use…
I love the putty like texture of this mask, dark green and murky and whilst it looks incredibly thick, it melts onto the skin pretty much as soon as it comes into contact, whereupon which, it is like a balm and a delight to use. Once on the skin, this mask, which is designed to be used as part of a weekly routine, should be left it to work its magic for between 10-15 minutes and then remove with some warm water and a muslin cloth.
The Rhug website does state that there is the use of Jasmine Flower Oil, Neroli Oil, Ylang Ylang Oil alongside others and whilst there is a wonderful fresh scent there is a hint of earthiness which I found quite calming and definitely how I would expect the mask to smell, given its origin.
I love that this mask has been loving created in one of the most natural of ways and it is definitely on the pricey side at £75 but it is a delightful treat and it has made me want to try pretty much everything the brand has to offer - from the Skin Tonic to the Body Scrub to the Hyaluronic Serum, the entire range sounds absolutely wonderful.