Wednesday 25 August 2021

Aldi hair mask - is it a dupe?

I have shared a lot of the Aldi Lacura range on my blog and in recent months, more and more people message me and ask if I have tried this or have I tried that. The last product I shared was the Emma Hardie Cleansing Balm dupe, which I liked but didn’t love. Today is the turn of the Lacura Hair mask, some say it’s a dupe of the Coco and Eve Like A Virgin Mask - it isn’t a mask I have tried, but a good friend of mine swears they are pretty similar!
Aldi hair mask - is it a dupe?
Aldi’s Lacura Hair Mask is priced at just £4.99, though I managed to grab it for just £1.99 in store and when compared to the Cocoa and Eve mask I previously mentioned, which costs £32.90, it isn’t hard to see why this Aldi hair mask is a constant sell out everytime it comes back into stock - which it has done between my purchasing it and writing my review.

The Aldi Lacura mask comes packaged in a floral box and inside the tub is bright pink, the Coco and Eve mask is sold in a similar looking tub but with a lighter pink base and green lid - so not quite the dupe at this stage. The one thing Aldi does well is similarities, you can usually tell what the product is there to dupe by looking at it, with this, it is not the case. However, when it comes to ingredients both feature coconut and fig on their list and both are designed to nourish dry, struggling hair which is in need of some TLC.

Aldi describes the mask as the ‘perfect addition to your beauty regime.’ For me, any hair care routine needs a hair mask. I try and apply one at least once a week!
Transform your hair with a Lacura Hair Mask,’ they write. ‘Deep treat your hair 2-3 times a week with this nourishing hair mask. You’ll be left feeling refreshed, revitalised and most importantly relaxed.
This mask is said to be a 5-in-1 mask that works to revive, restore, repair, tame, and deeply conditions as well as working to target frizz and help the appearance of split ends. Now this is quite the claim. Vegan and cruelty-free, this is a hair mask which smells absolutely delightful and reminds me of holidays, it is quite thick and luxurious, so it is a case of a little goes a long way and it is easy to use.
Aldi hair mask - is it a dupe?
Aldi hair mask - is it a dupe?
The Lacura Hair Mask states that you should apply a generous amount of the product to damp hair after washing it and then leaving it on your hair for up to ten minutes before rinsing it out with warm water. As an extra treat, you can also leave the hair mask in overnight if your hair is extra damaged and this gives you a deeper treatment for your hair, which you rinse out the following morning. My hair hasn’t seen a salon for the longest time I can remember, my local salon where I went regularly doesn’t have the same appeal since my stylist left the U.K. to go back to New Zealand, so whilst I decide what to do with my hair, I need all the help I can get because it is very unruly with a life of it’s own, not to mention that it is also half way down my back when usually it sits comfortably on and around my shoulders!

As I’ve said, this mask does have a luxurious feel to it and it does smell absolutely delightful. I have used it both as a weekly mask and have tried the option of using it overnight and I have to say, it has impressed me. My hair felt softer and smoother to the touch, not as much frizz as I expected to have and it didn’t weight my hair down or leave it feeling greasy - all of which has really impressed me and I can see why it gets the rave reviews it has been getting!

This mask has again currently sold out, but if you see it in the future, it is definitely one to try and it costs less than £5!










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