Makeup Revolution Conceal and Define Concealer

I think absolutely everyone has their opinion on the Makeup Revolution Conceal and Define Concealer, it was released and media both social media and print media exploded and not just in the UK. Over the pond in the States we have US Bloggers and Vloggers alongside those here in the UK excitedly proclaiming that this is 'The Best Concealer Ever' and 'An Incredible £4 Dupe' - But is it?

Without question Makeup Revolution is one of the UK's biggest drugstore brands and it is one that is not slowing down for anyone when it comes to new product releases.  One thing that always impresses me is the ability to stay on trend and keep makeup affordable, reachable and wanted.  Friends of mine tried in vain to find this concealer in their local Superdrug store, but it disappeared off the shelves so quickly, there was only seldom shades available and this is not a bad thing.  This concealer was released with an impressive 18 shade line up with some incredible thoughts behind it, soon to be 25 and all for just £4.

I tried the palest shade C1 on my hand instore but the tester was a little too light for me and it wasn't in stock. Instead I opted to purchase shade C2 which is said to be for fair skin tones with a yellow undertone. 

I am actually possibly between C1 and C2 to find the correct shade for my skin, but I am impressed with is how much thought has gone into creating a product for different skin tones and their undertones. 

“The concealer for everyone. 18 shades ranging from fair to deep, in cool, neutral and warm undertones. Lightweight yet full coverage concealer to cover blemishes, even skin tone and counteract dark circles, with a matte finish that won’t settle or accentuate fine lines and pores. Long wearing intense pigment that can also be used to contour and add definition. Our large doe foot applicator allows for smooth application that won’t drag on the delicate skin under your eyes.“

The full listing being:

• C1 – For fair skin tones with neutral undertone
• C2 – For fair skin tones with yellow undertone
• C3 – For fair skin tones with pink undertone
• C4 – For light skin tones with neutral undertone
• C5 – For light skin tones with pink undertone
• C6 – For light/medium skin tones with yellow undertone
• C7 – For medium skin tones with peach undertone
• C8 – For medium skin tones with yellow undertone
• C9 – For medium skin tones with a peach undertone
• C10- For medium skin tones with a golden undertone
• C11 – For medium/dark skin tones with a beige undertone 
• C12 – For medium/dark skin tones with a neutral undertone
• C13 – For dark skin tones with a warm undertone
• C14 – for dark skin tones with a cool undertone
• C15 – for dark skin tones with a neutral undertone
• C16 – for dark skin tones with a warm undertone
• C17 – for dark skin tones with a neutral undertone
• C18 – for dark skin tones with a warm undertone

I use concealer daily and my current favourite is from Urban Decay with their Naked Skin Concealer which is available in 14 shades, but I was lucky enough to be colour matched at a blogger event and I have stuck with this particular concealer ever since. So I was excited to see if a £4 Makeup Revolution product could live up to my £19 version (a post I might do later). I am well aware that there is some excitement over the Makeup Revolution Concealer being a Dupe for Tarte Shape Tape, but having never tried it, I can't make a comparison but at this stage I am still saving £15, but is it really as amazing as people are claiming it is?

Firstly I love the packaging which is a clear plastic tube, with a rose gold metallic lid and rose gold metallic sticker and I like how it looks, how easily it fits into my make up bag and it contains 3.4ml (Naked Skin is 5ml). It has a large doe foot applicator which picks up a fair amount of product making the application really easy, whether you dot it or swipe it onto your face and when you do so, the sponge is really soft.  I don't use the applicator to blend in the concealer, I use my beauty blender for that and it works really well.  Now I really like the formula, it is lightweight but creamy and it sets to a matte finish, but when I use it I need to set it otherwise it will crease, but for me that is the only downside to the product and it is one I have with other concealers including Naked Skin, so it isn't something that comes as a surprise to me and it is something Makeup Revolution advise you to do in any case.

So for me, other than a slight shade issue, as I need something between C1 and C2 or I could mix them, I like the Concealer, it does what I want it to do and it is a great back up to my Naked Skin.  The only thing you won't find me doing in this post is calling it a dupe because for me it isn't it a dupe for anything I have ever used or tried and I often think people are too quick to hope on the dupe bandwagon before giving a product a chance to shine on its own merit.

Have you tried the Makeup Revolution Conceal and Define Concealer

*this post contains PR samples and/or Affiliate Links unless indicated otherwise - you can learn more on my Disclaimer page here