Merumaya is a brand that I absolutely love and am yet to use a product I dislike. On their shelves you will find a product for everything - Cleansers, Cleansing Balm, Toners, Eye Cream, Night Cream, Face Wash, Oils, Serums, hand wash, hand cream, masks, peels, supplements and spot treatments to name just a few. The latest product which has been added to my routine is The Gentle Exfoliating Toner.
Until now, I never bothered to use a toner as part of my skincare regime, so I was very excited to see what effect this Exfoliating Toner would have and to see what the results were. The product itself is packed full of active ingredients some of which give immediate noticeable results and others that are more effective when the toner is used over a longer period of time. Unsurprisingly, the words AHA and Hyaluronic Acid appear in the list on ingredients and this is what they do.
- AHAs or Natural Alpha Hydroxy Acids work to gently yet effectively peel away dead skin, detoxify, cleanse and refine pores to reveal fresh smooth and brighter skin. Natural AHA’s Alpha Hydroxy Acids (AHAs) are proven to act as exfoliants, loosening and removing the top layer of dead cells by decreasing corneocyte adhesion. This reveals the new skin cells below. Natural AHA Complex provides a superficial peel action resulting in an improved surface appearance for a fresher, smoother look to skin. AHAs help to remove dry skin and can be useful in treating blemished or problem skin, unblocking and cleansing pores. Phew! So essentially what it does is remove all that dirt, grime, excess sebum and nasty stuff from your skin, the stuff that accumulates each day, the stuff which turns the cotton wool pad a black/brown shade when you cleanse essentially.
- Hyaluronic Acid is an ingredient that my skin absolutely loves, it helps to retain over a 1000 times its weight in water within the cells of skin, making it an excellent moisturiser.
- Natural Betaine is an osmoregulator which essentially means that it manages water balance in skin cells. It can hold 1.6 times its own weight in water. It hydrates and softens the surface of skin resulting in a soft and even finish.
I absolutely love using this toner and it is so gentle on the skin that you can use it twice a day or if you feel this is a little too obsessive, then it is great for using during those times when your skin feels lacklustre and dull. I use the toner once a day as part of my evening skincare routine and afterwards my skin is so soft and smooth, it feels amazing. This toner is priced at £17.50 for a 128ml bottle, so it is going to last quite some time, even if you do use it twice a day.
What I also love about Merumaya is their focus on promoting #BeautyHasNoAge and by this, it means the products are not focused or targeted at Anti Aging, a term most people, myself included, are often skeptical about, but instead, Merumaya want to promote the feeling of positivity about our age and embracing the changes that happen as we get older.